12/24/2023 0 Comments Local business schema markup generator![]() This includes business name, type, geo location, reviews, logo, image, business hours and price: ![]() LocalBusiness is a type of schema used to tell machines details about a business. used their site’s customer review data to create ‘Review’ schema, which you can see here displayed in Google’s search results:Īnd this is what the HTML source code with the schema markup looks like on the page:Īlthough the example above was for Reviews, the same principles apply for Local Business Schema Markup. Here’s an example of review data on a page for the film ‘Rogue One’: The most commonly used methods of adding this data to your page are: Schema markup uses microdata to ‘notate’ information to HTML Markup which can then be read by search engines. It’s used by search engines to gain a detailed understanding of your content. Schema markup is a way of adding machine readable information to your content. Doing it with GTM speeds up overall delivery of the project and greatly reduces developer requirements. This can lead to more more enquiries and higher click through rates to your site for search engine results pages (SERPs). If you’re a complete GTM newbie and find this a little overwhelming, we suggest you read these two posts first and return here when you’re ready:Īdding Local Business Schema allows search engines to read and display key marketing information about your business to users in search results. If it sounds technical and complicated, don’t worry, this is a quick win and it’s easier than it sounds. Then you’ll add it to your contact page using a Custom HTML Tag in GTM.įinally, you’ll publish the GTM Tag to your contact page and verify Google can see it using Google’s Structured Data Testing Tool. ![]() You’ll learn how to create the JSON-LD notation which contains key details about your local business, including business name, opening hours, telephone number and map location. In this post, we’ll show you how to ramp up your local SEO visibility by adding Local Business Schema to your site with Google Tag Manager. ![]()
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